About us
CRUZBER
Making it easier to safely carry your belongings wherever you go.
For six decades, we have been pioneers in the design and manufacture of roof racks for commercial vehicles and passenger cars. With a clear commitment to teamwork, entrepreneurship and quality service, we live every day committed to what we do and to all the people who, in one way or another, participate with our organization and add value. The innovative spirit that moved Antonio Cruz, founder of CRUZBER, in 1963, continues to be present at the heart of our organization as a way of understanding what we do and facing the exciting challenges that the future poses.
Mission, vision and values
Clear and defined values are the general framework of reference that guides all the actions of each person in the organization.
01 MISSION
To design, manufacture and supply innovative roof racks and transport accessories for vehicles, optimising mobility and improving the experience of users - both individuals and professionals.
We are committed to offering high-quality products that are environmentally friendly, that meet and exceed user expectations and allow them to bring their personal belongings or work tools anywhere they go, in a comfortable and safe manner.
02 VISION
To be one of the leaders in roof racks and transport accessories globally, recognised for our capacity for innovation, international expansion, and sustainability. We strive to always maintain a focus on operational efficiency and creating an attractive, safe work environment for our team.
We aspire to continuously improve our products, bringing them together as one of the brands of choice in each market.
03 VALORES
Commitment and excellence in service. Teamwork. We value collaboration and the combined effort of all members of our organization, ensuring that success is achieved through the contribution of the whole team.
Teamwork. We value collaboration and the combined effort of all members of our organization, ensuring that success is achieved through the contribution of the whole team.
Customer focus. We focus on meeting and exceeding our customers' expectations, offering solutions that adapt to their needs and foster their trust in our brand.
Sustainability and responsibility. We are committed to sustainable practices that respect the environment and take an ethical approach towards society, our customers, and employees.